One postcode.
One builder.
One standard.
In FY24–25, 3,490 Australian construction firms went insolvent. Sixty-three percent were small builders with fewer than five staff. That is the exact category most Australians are told to find by asking around or scrolling through a directory.
Here is how it works right now. You search "builders near me." You get a list of names you have never heard of. You have no idea which ones are licensed, which ones are insured, or which ones will still be in business in six months. You request a quote. Your details get sent to four or five builders who race to undercut each other. The cheapest wins. Everyone loses.
It is worse on the builder side. A registered, insured professional pays $200 for a lead that goes to four other builders — including someone with no insurance and no licence. The homeowner picks the cheapest quote. The professional builder eats the cost. And does it again next month, because there is no better option.
Franek exists because both sides deserve better.
For homeowners: one verified builder in your postcode. Licence checked. Insurance confirmed. Track record reviewed. Not five strangers competing to give you the lowest number.
For builders: exclusive territory. Qualified leads. A fixed monthly price with no credit traps. And the respect of being treated like a professional running a business, not a tradie competing for scraps.
Franek is not a marketplace. Franek does not run bidding wars or sell your details to the highest bidder. Franek is not a directory that lists everyone who pays and hopes you figure out who is good. Franek is not a government register with no opinion.
Franek is the mate who happens to know which builders are good in your area. And Franek will tell you straight.
Territory, not volume
Franek caps builders per postcode and means it. One in premium suburbs. Two in growth corridors. The cap is structural — the reason the model works. Franek will not add a third builder to sell more subscriptions.
Verified before visible
No builder appears on Franek without passing four independent checks. Not a self-reported profile. Not a badge that comes with a subscription. About half of applicants are declined. The seal means something because it is not given to everyone.
Straight up
Pricing is transparent. Lead volume at launch will build, not appear overnight — Franek will say so. The vetting process has gaps — Franek will say so. Franek is not trying to appear better than it is. Franek is trying to be better.
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See which of your postcodes are available, how many spots remain, and which pricing tier they sit in.
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